Today I was working on a project for a young couple who bought an apartment in Baldwin Hills. They want to furnish it in a modern style, “but not too much of anything.” Choosing colors and furniture was quiet easy, but I was really stuck with wall décor. I needed something bright and catchy but at the same time very simple and appealing. After thorough googling, I found what I was looking for.
Meet Mr. Afremov!
You might have seen his pictures on the web, because they are all over it. And it’s no wonder, he is one of the best contemporary Jewish artists of nowadays. What makes his works so special is not their bright colors, not even his impeccable style. They are so cheerful and lovely that you just can’t take off your eyes! When you look at paintings by Leonid Afremov, you feel a powerful surge of positive energy and that’s why people like them so much. My clients chose this picture to decorate their living room: http://afremov.com/LOVE-BY-THE-PALETTE-KNIFE-Oil-Painting-On-Canvas-By-Leonid-Afremov-Size-30-x40.html They said it reminds them of their first date 🙂 And I certainly supported their choice!
And that’s why:
If you pay a bit more attention to this painting, you’ll notice a couple of interesting things:
- There is a contrast of warm (orange) and cold (blue) shades that meet exactly in the middle. You probably didn’t know that, but orange and blue are complementary colors. They form one of the most eye-pleasing color duets. I’m telling you that as a certified designer 🙂
- Take a close look at the canvas. There are no smooth lines or elaborate detail. The paint is laid in quick abrupt moves, very densely and very casually. A touch of crimson here, a pinch of green there… The whole painting is essentially a patchwork of multicolored strokes.
- And finally, texture. Mr. Afremov paints with a palette knife (a popular trend among contemporary artists) which allows him to build up visible layers of paint. You can’t really see it in the photo, but this particular picture actually has some sort of a “landscape.” My clients kept running their fingers all over it until I started worrying it won’t make it to the wall 🙂
Most importantly, they bought the painting at a considerable discount, just for about $130. I guess it’s still up at that price, check it out if you are interested. There are also other discounted paintings on top of the home page, perhaps you’ll like them more.
Leonid Afremov is undoubtedly one of the classiest artists I know. He has that incredible gift of reaching out to people. Today you can run across an immense number of contemporary artists, painters and sculptors struggling to make a name. But only few of them are worth it. And I can definitely say Mr. Afremov is!